PRINCIPAL/PUBLISHER/MANAGING EDITOR
As principal of Commercialbama Communciations Group, publisher and local managing editor of Commercial Builder/Architect magazine in Massachusetts, Michelle Elchaak has been providing advertising sales support and design, custom publication launches, integrated marketing strategies, support and solutions for companies locally and nationally for over 20 years. Specialty B2B and consumer markets include architectural, commercial, entertainment, high-end residential, interior design, institutional, landscaping, parenting, technology, and real estate.
Michelle can be credited for such premier launches as Commercial Builder/Architect, The Boston Home Book, The Massachusetts Design Index, The Home Resource Collection, The Design Resource Collection, The Internet Resource Directory, and Bay State Apartment Owner.
Michelle has contributed to leading publications in their respective industries, such as The Boston Parents Paper, Computerworld, Banker & Tradesman and The Boston Home Book just to name a few. She has been employed by some of the top publishing companies in Massachusetts such as International Data Group (IDG), Reed Business Information and Cox Target Media.
Michelle has conducted over 100 one-on-one interviews within the entertainment and commercial construction industry. Additionally, she has managed more than 500 leading local and national accounts and advertising campaigns.
Not only is Michelle a Boston native, but she also chose to attend one of the most renowned mass communications colleges in the country, Emerson College. Within a month of graduation, Michelle entered the field of publishing and to this day continues to adapt to the industry changes while nurturing her passion of the field.
Michelle’s knowledge of integrated marketing strategies and custom publishing is an unquestionable asset that companies have come to know her for. Her dedication to upholding the highest level of professionalism while achieving corporate objectives is a true testament to her credits. Her unmatched client-centric passion has proven to be one of her most notable characteristics. She can be reached by email at melchaak@gmail.com; by phone 781-424-2315.
